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Surveys

Surveys let you ask players a set of questions and keep the answers on their profile. Every answer is written to Metadata under a key you choose, so what players tell you becomes data you can filter, target, and build on rather than a report you read once.

A Survey can be attached to a Playtest, where its questions are asked during sign-up, or stand on its own and be offered to players in the Player Portal. Either way players answer it while signed in to a White Label Login account, so that needs to be configured and enabled for your game. Attaching Player Segments narrows who is asked — players who reached a certain level, played on a certain platform, or answered a particular way in an earlier Survey.

Use Cases

  • Ask sign-ups which platforms they play on
  • Collect feedback after a beta round
  • Capture player preferences to personalize what you offer them
  • Find out which of your other games a player has played
  • Qualify applicants before granting playtest access
  • Build segments from answers for later campaigns

How-To

Survey answers are stored as Metadata, which makes them available to Player Segments for targeting and to CRM Platforms for email campaigns. Surveys are asked during sign-up when attached to a Playtest.